This project delves into the concepts of price and value, exploring the dialogue between nature and human-controlled systems. It raises questions about what lies behind the symbols of material wealth and how fragile financial systems can become when faced with the forces of nature.
Money as a symbol of power and material resources - created and accumulated by humanity - contrasts with nature and its cycles, which form an organic, self-sustaining system independent of economic structures. In this sense, nature, with its capacities and resources, becomes the ultimate value and capital.
The project is a collaborative creative exploration by two artists, Oxana Akopov and Victor Tur, each offering a unique perspective on the interplay between nature and cultural symbols.
Artists
Oxana Akopov (Los Angeles, USA) is a conceptual artist working with symbols and images inspired by American cultural codes. Her art explores themes of freedom, self-identity, and a profound connection between people and their surroundings. By blending elements of photography and painting, her installations convey meaning through multi-layered imagery.
Victor Tur (Miami, USA) is an experimental artist who creates unique spatial installations infused with natural elements. His work celebrates the beauty of life, using plant structures and forms that seamlessly integrate with their surroundings. Victor sees plants as a medium to sow seeds of harmony and inspiration in everyone who encounters his creations.
DIALOGUE between
nature and the systems controlled by humans
DIALOGUE
between nature and
the systems controlled by humans
DIALOGUE between
nature and
the systems controlled by humans
Curator
Julia Sysalova
Curator, Critic- Member of International Association of Art Critics
Vice President of Institute of Mediterranean Culture
Founder of Online Art Communication School
The Growth Project: A Social Commentary on Price and Priceless
The installation delves into the complex relationship between human-made financial systems and the organic, self-regulating processes of natural world, and their inevitable conflict when faced with the fundamental truth: behind the illusion of choice, true wealth lies in air, water, and land—the essential resources that sustain life.
At its core, this project serves as a social commentary, offering a fresh perspective on the ongoing interplay between price and value, prompting viewers to reconsider what holds true significance. It offers a layered approach, reflecting on personal and collective fears of survival, through a combination of biological art objects, photography, and video installations.

This installation reveals how biosphere gradually intertwines with and transform monetary symbols—from familiar currency signs to abstract representations of importance. This organic growth and decay reflect the fluid, often overlooked relationship between civilization and nature, where the latter becomes the arbiter of value. By archiving and diary-keeping their process, the artists highlight the fragility and impermanence of human systems.

A dark room, like Plato's Cave, reveals that currencies, our symbol of financial wealth, are shadows and mere illusions—projections that obscure the essential truth about the foundation of life.
Central to this thought-provoking dialogue are two visual artists: Oxana Akopov from Los Angeles and Victor Tur from Miami. Akopov approaches her art from a conceptual standpoint, drawing deeply from American symbolism and cultural narratives, she explores themes of freedom, personal identity, resonating on both a personal and collective level. Tur, on the other hand, adopts an experimental stance. His spatial installations incorporate living materials—plants, moss, and grasses—creating immersive, meditative experiences that speak to the resilience and beauty of life.

Their collaboration offers a complementary perspective on the role of the Artist as a Creator. Like money, which must be earned continuously to sustain life, these plants—once self-sustaining in nature—are now dependent on human care for survival. This reflects the unending cycle of our life under economic systems: constantly striving for sustenance, yet never truly achieving freedom.

The Growth Project is a call to awaken from the illusions of wealth and importance that dominate modern life. Through their critique of these systems, Akopov and Tur invite us to reconsider what is really priceless. In the end, it is nature’s resources—not human constructs—that sustain us..
Julia Sysalova
Curator, Critic- Member of International Association of Art Critics
Vice President of Institute of Mediterranean Culture
Founder of Online Art Communication School
The project is presented through biological art objects, photo and video installations, revealing how plants and natural elements integrate into monetary symbols - from currency icons to abstract signs. This process of growth and/or decay reflects the continuous interaction between nature and civilization: as money, an artificial construct, can be absorbed and returned to nature’s cycles, material values lose significance before the natural world. Most importantly, it demonstrates how today, natural resources are emerging as the true capital.
All text, photo, and video materials reserved by Project «Growth".
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